(it's totally free!)

Grab your free workbook

A free workbook to help you define your message, understand your audience, and start showing up with confidence.

Brand Clarity Workbook

Free Tool

So your visuals, copy, and content actually feel like you.


Define your brand personality

No more guessing who you’re talking to—you’ll know what they need and how to speak to them.


Get clear on your dream client

So you stop sounding like everyone else and finally attract the right people.


Nail your brand message

WHAT YOU’LL LEARN

Before you hire a designer, write your website, or post another caption—make sure your brand is rooted in clarity.

Next steps checklist


One-liner & tagline formulas

Visual moodboard guide

Ideal client builder

Messaging prompts (with examples!)

brand clarity exercises

What is inside:

- Sarah K. | interior designer

|

This workbook gave me the clarity I didn't know I needed. 

With nearly two decades in marketing, events, and branding, I have helped both global companies and local businesses clarify their message and show up with confidence. But I have also stood in your shoes, running my own small business in New York City, juggling growth and creative vision while wearing all the hats.

I started Forge because I believe small business owners deserve more than generic design, they deserve a brand rooted in story, strategy, and purpose.

Forge was created as a studio where strategy meets storytelling. Where your message comes into focus. And where you are supported through the entire creative journey, so you leave not only with a brand you love, but one that truly works.

I believe in clarity, not clutter. In guiding instead of overwhelming. And in helping you build a brand that reflects the heart of what you do.

I'm sigrid.
Brand and Website Designer. Problem Solver. Creative. 

the designer